Is Mastodon the “next big thing” in social networking? Perhaps, but it may signal something even more significant… Welcome to the first issue of The Audience Asset where we’ll be exploring the craft of serving, creating, and nurturing audiences. If someone shared this issue with you and you’d like to subscribe, you are welcome…
@ElonJet grounded. Creator funds cut. TikTok banned (maybe). Algorithms changed (again and again). Social networks and discovery platforms depend on the work of highly motivated creators, influencers, brands, and advertisers. But those creators and their needs are barely considered. If anything, creators are treated like Content Kleenex – to used as convenient and thrown away….
Twitter is in turmoil and Mastodon is the next social media thing – maybe. But, if you are a brand or influencer, should you make the leap to Mastodon? … and can it help you? Don’t Panic If you don’t get started with Mastodon today, you can always start tomorrow. This isn’t urgent (Mostly…there are…
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